Reynolds and Reynolds has entered into a strategic partnership with Draiver, an on-demand vehicle delivery service, to help dealerships “retail anywhere,” according to a recent company announcement.
To do this, the companies will launch a new way for dealerships to request rides with Uber from within the Reynolds and Reynolds DMS. This means that a dealership’s service department can request a ride from Uber for its customers to travel to and from their store while their vehicle is being serviced.
“In the past, the process of securing and getting reimbursed for ride-sharing has been disjointed, inefficient, and cumbersome for some dealerships,” said Jason Sideris, Vice President of Fixed Operations Product Management for Reynolds and Reynolds, in a statement.
“In automotive retailing — and especially in dealership service departments, where every second counts — the slightest delay can cause loss of profit. We’re giving dealerships a better, faster, more cost-effective way to meet their customers’ needs,” he added.
Zarif Haque, Draiver Founder and CEO, said the company uses an AI logistics platform to coordinate rides or vehicle deliveries to and from the service department.
“Because the customer can track the position of their ride — or their vehicle’s delivery or pickup — in real time, they won’t need to call the dealership to ask the service advisor for an update,” said Haque in a statement.
Dealers using Reynolds DMS will be able to access Draiver directly from ERA-IGNITE and request Uber rides for customers. They will be able to do this without leaving the system or opening another application. The process provides information like destination, estimates for time, cost (including the cost of the ride, now visible within the DMS), and type of rides available.
