The start of a new year gives us a chance to introduce a new customer-focused mindset. As 2023 moves to the rear-view, the automotive industry in Canada remains an unpredictable landscape. New car pricing and interest rates remain the top …
What’s it like being a customer at your dealership? Typically, the first experience a new customer has with your dealership is with the sales department. This experience sets the tone for the relationship throughout their ownership of the vehicle and …
The new battleground for success is providing an unrivalled customer experience. But what does that really mean? The terms “customer service” and “customer experience” are commonly used interchangeably. There are, however, key differences between the two, and offering great customer …
