Author: Carina Ockedahl

Montreal International Auto Show

February 27, 2019

An electrifying show Press Day at the 76th Montreal International Auto Show in January provided journalists with a glimpse of the transition the Canadian automotive industry is experiencing. A combination of sports cars, luxury vehicles and utility models all made …

Changing with the times

Ontario-based software development company helps dealers generate more leads while saving money with its digital retailing tools Car dealers want digital retailing tools that will help them increase their sales while also reducing costs, according to Marty Meadows, co-founder and …

Future trends tackled at CADA Summit

February 27, 2019

Now billed as Canada’s Automotive Summit, the 2019 CADA Summit will explore technology trends, innovation and opportunities for dealers in the evolving auto retail landscape The Canadian automotive industry’s premier dealer-focused event is gaining momentum as keynote speakers, panelists and …

Champions of Charity

December 22, 2018

Canadian car dealers from coast to coast continue to give generously of their time and resources to support worthy causes, and to build stronger communities. It’s time we recognized a few more of them. Canada’s car dealers are among the …

Fast and not furious

November 13, 2018

Winnipeg-based firm puts the customer experience at the core of its lead management tools to help dealerships boost sales For dealerships, correctly handling every digital lead, and in a timely manner, is a key differentiator. As consumer expectations rise for …

No time to lose

November 13, 2018

Your customers are ready for highly connected vehicles. Are you ready to sell them? If you’ve dawdled in training your sales staff on automated and connected vehicle technology, help is at hand. A variety of OEM and government initiatives are …

Millenials prefer social media

October 3, 2018

The way to a millennial’s heart is through Facebook and Instagram If there is one tool that dealers should be focusing on to better service, connect and engage millennials in their business — it’s their social media efforts. At least, …