Author: Carina Ockedahl

What’s your NADA game plan?

December 17, 2019

Every year, Canadian car dealers head down to the U.S. to take part in the NADA Show — North America’s largest automotive industry event for dealers, where they can purchase new products at discounted prices and learn about the latest …

Champions of Charity 2019

December 17, 2019

Car dealers from across the country continue to give back to important causes in their communities through personal time, donations, organizing events, and launching new projects from the ground up. Canadian auto dealer connected with a handful of these dealers …

Digitizing the buying journey

October 21, 2019

There are many types of digital retailing tools and products that dealers can invest in, but which approach works best for you? Dealers are well aware that they need to constantly be investing in, and fine tuning their digital shopping …

Protect your dealership

October 21, 2019

The rise of digital tools and connected systems has also led to an increase in cyber attacks on businesses in Canada and around the globe. Here’s what auto retailers need to know about these attacks, and how to protect their …

Managing customer touchpoints

October 21, 2019

Consumer demand for a better customer experience is pushing third-party vendors to ensure their software complies with a more customer-centric business culture that includes real-time communication and new hosting methods. Customer-relationship management software, or CRM, is rapidly evolving, and is …