A group of Canada’s most respected auto experts decided upon the vehicles of the year, and the announcement of the 2023 AutoTrader Awards winners was made on Monday. Categories across AutoTrader’s awards season include Best Overall Car, SUV, and Truck. The Genesis G80/Electrified G80 won in the car category, the Subaru Outback for SUVs, and Ford Maverick won best overall truck. The Ford F-150 Lightning was voted as the Best Overall Green Car. Finally, Toyota earns the honour of being named Canada’s Most Trusted Car Brand for 2023, according to a survey of Canadian consumers.
“As the country’s leading and most trusted automotive marketplace, the AutoTrader Awards are yet another way we empower Canadians during their car-buying journey,” said Jodi Lai, AutoTrader’s Editor-in-Chief. “These winners represent vehicles that go above and beyond to raise the bar so Canadians can feel more confident the next time they’re buying a car.”
The AutoTrader Awards are the most trusted automotive awards in Canada, based on 2022 Ipsos research*, and the most comprehensive.
The expert jury of more than 20 automotive journalists from across the country vote on the “best vehicles in each segment that they feel confident recommending to their own family and friends, so these vehicles represent the best of the best”. When voting, the judges consider a dozen different criteria including value, innovation, safety, driver satisfaction, and overall excellence. Every vehicle that’s available for Canadians to buy is eligible for an award, but each winner offers something special that takes it to the next level.
“It’s a huge accomplishment for an automotive brand to win an AutoTrader Award,” Lai said. “They should be very proud that their vehicle has earned the trust of our discerning jury and that their dedication to excellence has resulted in vehicles that Canadian car shoppers can feel confident with.”
“This recognition is a testament to the hard work and dedication of our team, who constantly strive to exceed expectations and deliver exceptional products and services to our customers,” said Subaru Canada chairman, president and CEO, Tomohiro Kubota. “We are committed to maintaining our position as a leader in the industry, and this award is a clear indication that we are on the right path.”
